Pre-Renewal Home PL

Benefits

Broker / Agent

  • Promotes proactive communication with clients.
  • Helps ensure renewals are not missed.
  • Provides an opportunity to review coverage and upsell additional products

End User

  • Reminds them of upcoming renewal deadlines.
  • Offers an opportunity to reassess coverage needs.
  • Ensures continuity of coverage without interruption.

The Pre-Renewal Personal Lines Property Email is tailored for clients with property insurance policies nearing renewal. This email notifies clients of their upcoming renewal, prompts them to review their property coverage, and gathers feedback through a Pre-Renewal Survey, helping ensure their policy remains aligned with their needs.

Email Structure: Friendly Reminder of Upcoming Property Policy Renewal: The email opens with a warm message informing the client of their approaching property insurance renewal date. This reminder highlights the importance of maintaining continuous protection for their home and belongings.

Summary of Current Property Coverage: A brief overview of the client’s existing property policy is provided, covering key aspects such as dwelling coverage, personal property protection, and liability limits. This encourages clients to consider any recent changes to their property or personal situation, such as renovations or new valuables, that may require coverage adjustments.

Invitation to Complete the Pre-Renewal Property Survey: The email introduces the Pre-Renewal Survey, specifically designed for property policies. Clients are invited to share their feedback on their current coverage and indicate any updates they may need, such as increased dwelling limits, additional endorsements, or expanded liability coverage.

Clear Call-to-Action (CTA) for the Survey: A prominent CTA button directs clients to complete the Pre-Renewal Survey. This input enables the brokerage to tailor the renewal proposal to match the client’s current property coverage needs and adapt the policy based on any recent changes. Closing with Contact Information and Personalized Support: 

The email concludes with a message offering the brokerage’s assistance in discussing coverage options or answering questions. Contact information is included, ensuring clients feel supported and can reach out if they prefer a direct conversation rather than the survey. The Pre-Renewal Personal Lines Property Email with a Pre-Renewal Survey as the CTA helps the brokerage gather essential insights on the client’s unique property insurance needs, ensuring a smooth, customized renewal experience that fully protects their home and assets.

Filters and Segmentation Example

Policy Renewal Date
*Every policy type could be used for triggering Pre Renewal automation workflows