Let’s face it 2020 was rough! But so many Pathway brokerages rose to the occasion and used our automated platform to work smarter and connect with clients like never before. So, we’re honoring those that stood out from the pack in 8 distinct insurance marketing categories:  Best Net Promoter Score® Most active workflows Most emails […]

Neither rapid growth nor coronavirus could stop Billyard Insurance Group from moving full steam ahead with their plans to ramp up customer service and automate critical features like 24/7 self-service and eDelivery.  We recently caught up with their Marketing Manager Charlotte Mahy for a quick Q&A to learn how they used Pathway to support their […]

Introduction: Why Google Reviews Matter for Insurance Agency Google reviews play a critical role in influencing prospects’ decisions when choosing insurance providers. According to recent statistics, 93% of consumers read online reviews before making a purchase, and 84% trust these reviews as much as personal recommendations. When prospects search for insurance, they compare coverage, rates, […]

With most insurance clients still keeping a safe social distance from your brick-and-mortar locations, email marketing remains your most effective tool for welcoming new clients, sharing updates, processing renewals, cross-selling, and attracting new business. But, if you haven’t been at the top of your email marketing game for a while now, you may need a […]

With self-quarantining still in full effect, most insurance clients aren’t stopping by the office. That doesn’t mean they don’t still have burning questions about how coronavirus impacts their current coverage or affects how they do business with your brokerage.  Now more than ever they’re relying on you to keep them in the loop. The best […]

It’s no secret that we have the best clients here at Pathway. But, two of our team members experienced exactly how thoughtful they can be when these cute goodies arrived in the mail for their new bundle of joy. Darko and Mili, from the Pathway Support Team, were both pleasantly surprised to receive the adorable […]

Pathway is pleased to kick off 2020 by honoring the progressive brokerages that shine when it comes to using our automated insurance marketing platform to connect with policyholders and boost growth. To determine our honorees, we combed through all our 2019 data and selected the brokerages that excelled in 2 key categories:  Customer Loyalty – […]

We took our engineers, sales and customer support teams to the beautiful Greek island of Corfu this month. Our goal was not relaxation and rejuvenation (although we did manage to take in the beautiful sights and beaches). We were there to bring three key groups together for team building and to brainstorm ways to make […]

Pathway connected with hundreds of Vertafore users and potential partners in Cincinnati, Ohio last month for the Accelerate 2019 conference, which was held May 21-23. As our U.S. client base continues to grow, Pathway’s platform integrations with Vertafore agency management systems (AMS) are also expanding. We’ll soon be fully integrated with AMS360, QQ Catalyst and […]

Pathway enjoyed some much-needed face time with our Alberta-based clients at the 2019 Insurance Brokers Association of Alberta Convention in Banff on May 5-8. One of the highlights of the four-day event was Andrew Au’s keynote speech on “The Broker of 2030”. As one of the industry’s leading AI and digital transformation experts, Au painted […]