With most insurance clients still keeping a safe social distance from your brick-and-mortar locations, email marketing remains your most effective tool for welcoming new clients, sharing updates, processing renewals, cross-selling, and attracting new business. But, if you haven’t been at the top of your email marketing game for a while now, you may need a […]

Many insurance agencies focus their communication around policy renewals. The problem is that clients only hear from their broker once or twice a year. The most successful insurance brokerages and agencies take a different approach. Instead of sending emails only when a policy is due, they use strategic insurance emails throughout the customer lifecycle. These […]

It’s no secret that we have the best clients here at Pathway. But, two of our team members experienced exactly how thoughtful they can be when these cute goodies arrived in the mail for their new bundle of joy. Darko and Mili, from the Pathway Support Team, were both pleasantly surprised to receive the adorable […]

Client satisfaction is the most important value at Pathway, by far. To make sure we are always on top of our game, we designed a workshop schedule for our Client Success Managers, or CSMs. Pathway’s CSM team linked up for a fun and productive day last week in Belgrade, Serbia with one primary goal in […]

Pathway is pleased to kick off 2020 by honoring the progressive brokerages that shine when it comes to using our automated insurance marketing platform to connect with policyholders and boost growth. To determine our honorees, we combed through all our 2019 data and selected the brokerages that excelled in 2 key categories:  Customer Loyalty – […]

Our annual team retreat took us to the stunning Greek island of Corfu, where our engineers, sales professionals, and customer support teams came together to collaborate, learn, and plan for the future. Our goal was not relaxation and rejuvenation (although we did manage to take in the beautiful sights and beaches). We were there to […]